Information Marketing Insights
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If you have spent more than 10 minutes searching for information about Internet marketing, you have probably experienced the results of Mike Filsaime’s Butterfly Marketing System. He created a detailed and integrated marketing system and built software that allows anyone to put the system into use with minimal technical knowledge.
Continue reading “Review: The Butterfly Marketing Manuscript, by Mike Filsaime”
Jonathan Leger, author of $ 7 Secrets and the excellent scripts for viral promotion, has kicked out another excellent report: Write That Report!!!
I grabbed a copy and it is very good (no surprise there.) If you have been wanting to try a $7 report but just can’t seem to get one going, this report is for you.
Continue reading “Review: Write That Report, by Jonathan Leger”
“If You Knew How To Easily Create One Single Page Website That Earned You $3600 A Year…If You Knew You Could Create That Site In Just ONE DAY…
If You Knew That This Site Would Be Putting Cash In Your Pocket In Just A Few Days Time…
HOW MANY SITES WOULD YOU MAKE?”
Continue reading “Review: Niche Marketing On Crack, by Andrew Hansen”
UPDATE: In December 2006, Dennis Becker created a newly revised version of this book and also started a members forum for purchasers of 5 Bucks a Day. But, Dennis didn’t stop there. He regularly purchases resale rights to products he thinks will be helpful to the forum members and gives them away. There are currently 16 products on the download page – several with master resale rights included. Several of the bonuses alone are worth the price of Dennis’ e-book and they are all included, along with new updates and membership to the forum! This has been a great investment for me! Dennis has also created a blog as well – visit the 5 Bucks a Day Blog to learn what’s new in the 5BaD world.
–End Update–
At this point in my online marketing career I do not think I need to learn another technique or system. I am familiar with article marketing, Adsense advertising, affiliate programs, membership sites, information product creation, viral e-books, squeeze pages and more. I make a few dollars every month, but I still have a day job.
So, what is it that I need?
Dennis Becker claims that what I need is a strategy for applying all of this knowledge and experience. After reading 5 Bucks a Day, I am inclined to agree with him.
5 Bucks a Day does not teach a technique or system for making money online. It lays out a strategy for applying what you know in a systematic way by breaking down your goals into manageable chunks. Instead of complex never-ending projects he encourages week-long projects designed to achieve small goals. The small goals, accomplished with regularity, build up to big results.
The title refers to the author’s focus on breaking up big goals. If you currently earn nothing every day, it is a big mental leap to visualize yourself making $10,000 a day. If you try to make a leap that big, often your subconscious mind will just decide that the task is impossible and start sabotaging your thoughts and efforts. It is a goal to far from your experience to comprehend with clarity. If you focus on a more realistic target of $5 a day, the goal seems possible. As you reach these small goals you raise target higher. Before long you will find yourself well beyond your initial ‘impossible’ goals.
5 Bucks a Day is a well organized, well written and inspiring book. Becker offers specific examples from his own work and provides specific strategies and action steps to help you focus your efforts.
If you are full-up with marketing information and still not making much money, get a copy of 5 Bucks a Day, by Dennis Becker – and make sure you join the forum. There is a wealth of great advice and helpful people there and you will also get access to thousands worth of additional resources that Dennis has purchased for the community.
Are you hunting for advice on how to make money with your blog or website using Google’s Adsense advertising program? You may need this book!
The very first piece of advice that Joel Comm gives in his new book, The Adsense Code, is to make sure your Google Adsense ads do not look like ads. It should not surprise you that his book doesn’t look like a book about Adsense either – The cover is a spoof on the Da Vinci Code design.
While browsing through the business section of my local bookstore the cover caught my eye. I wondered what a Da Vinci Code book was doing in the business section and then realized it was Joel’s book. The gimmick made me smile and I grabbed it to see what tips I could get for free by reading it in the store. After skimming through chapters and having a few aha! moments, I realized I was going to need my own copy to study and broke down and bought a one.
I was first introduced to Joel Comm’s work through one of his Dr. Adsense podcasts. I had been toying with a niche topic website and Adsense to see if it was possible for me to make a little money online. His podcast was helpful and I was soon looking for more Adsense advice from him. That was another reason I was so quick to buy this book.
Joel is not an advocate of slapping up hundreds of software generated garbage sites with ads stuffed in them. There are hundreds of “gurus” out there who promote this type of approach. Google is getting wise to their tricks and the profits made from those types of websites is evaporating quickly. It has a number of folks claiming that Adsense is Dead, but the techniques and strategies that are taught in The Adsense Code will keep you on Google’s good side and keep you making money.
The book spends a few pages giving a brief overview of setting up a site and an Adsense account, then jumps into explaining how to use Adsense on your site. Joel shares his years of experience giving advice on the best formats and placements to use for your ads. He explains ways to influence the ads you get on your site without violating Google’s terms of service. He gives suggestions for gathering and generating content for your site and how to track your ads and analyze your visitor stats.
What impresses me most with this book is that Joel encourages and demonstrates tracking and testing strategies to help you evaluate the impact of the changes you make to your ads. Without tracking and analysis, you are just groping in the dark. Joel recommends keeping an Adsense Journal to track your changes and their impact on your earnings. A wise recommendation!
If you are trying to get a handle on how to use Adsense for your website or blog, this book is a must have. If you have been working with Adsense for a while you may have heard of many of these ideas before, but you will still learn a few new tricks to try (I know I did!)
Andrew Seltz
The Go-To Guy!
Tired of Internet marketers promising a ‘secret technique’ for making money online? How about marketing manuals that tell you to make marketing manuals to sell to people like you? It’s like a dog chasing its tail.
You won’t find any of that junk in “The One Month Magnate“, by Tony Shepherd. The system he lays out is filled with gimmick-free practical techniques presented in a logical (and profitable) sequence. He chose a real world example to demonstrate his process and leads you through it from beginning until almost the end (he stops detailing his project at the 30 day mark giving an overview of what he planned to do next.)
The sales page for Shepherd’s e-book grabbed my interest and tempted me to risk $27US to find out more. He promised a blueprint for creating a profitable online business that puts money in the bank in 30 days – starting from nothing. I pulled out my Amex card, payed my money and downloaded the e-book. I got my money’s worth.
If you are a seasoned information marketer, or have already consumed as many e-books, websites, and podcasts on creating and marketing information products online as I have, you will find no surprises in Shepherd’s book. I had heard every technique before, but I also spent a lot of time gathering that information. Plus, I still learned something new.
What I found is exactly what Shepherd promised: a sound blueprint for applying reliable techniques to take you from nothing to profitability. He talks about market research techniques, techniques to establish yourself as an expert and build an audience using free reports, how to create an info product, how and where to set up the accounts required to collect orders and deliver products, and how to do it all in 30 days or less.
The book is arranged to take you day-by-day through the process as Shepherd relates what happened with his sample project. By the end of the story he claims to have earned more than $3000US. (You have to take Shepherd’s word on his earnings because he offers no evidence to support his claims. However, the earnings he states seem entirely reasonable.) By day 30 he hadn’t yet created a website or affiliate program (those cost a little money to start and he stuck to his promise of showing how to make money without spending it first.)
“The One Month Magnate” isn’t likely to be the last e-book you ever buy on the subject, but the quality of the information it contains improves the odds that you will buy the next one with the profits from your new business. You will also know what you need to learn next.
On a scale of 1 to 10, “The One Month Magnate” is a solid 7. I would have appreciated more samples of the sales letters he created and the free report he used to build his customer base. I also wanted to see some documentation for his earnings claims. However, I got my money’s worth and recommend the e-book to beginning information marketers looking for a clear path through the woods.
Andrew Seltz
The Go-To Guy!
