There was a recent discussion thread I participated in on a marketing forum regarding the tools people use to create videos. There are quite a few products being released lately targeting video, and the original poster wanted to know how people were getting the job done. I thought I would share my contribution to the conversation. Continue reading “Video Production Tools and Samples”
I discovered a very cool web-based tool for creating motion graphics called Flixpress. The video above was made in about 10 minutes using a free template available on the website. The process could not be any easier.
After creating a free user account, I searched their collection of free templates (there are currently nine to choose from) and selected the one I liked. Next, I filled out a short form with spaces to enter the text I wanted for each slide in the presentation. Then, I hit the render button.
I have After Effects and subscriptions to VideoBlocks and Pond5 (they have a really nice public domain collection with video, audio, and stills that is free to access) to get professional quality templates. But, this service is so fast and easy to use, I would recommend it to anyone who doesn’t want to invest in new software and the time required to learn how to use it. They have hundreds of additional template options available for reasonable prices (much cheaper than hiring someone like me to customize a template for you.)
If you have 5 minutes to kill, visit Flixpress right now and create a free motion graphic just for fun!
Have you fallen in love with video-based sales pages? They are very persuasive and the videos can be fun to create. But, getting everything together to publish can be tedious and repetitive. Add a few features like delayed order button reveals and modal pop-up legal pages and the process can get downright overwhelming.
Online video is a powerful marketing tool and a recent survey (conducted in December, 2013 by Animoto) demonstrates just how much influence they have on viewers. Continue reading “Online Video Makes You More Trustworthy”
In a recent email I shared the numbers behind some of the successes I have had posting videos on YouTube. Some folks wanted to see the actual videos behind the numbers. So, here they are. Continue reading “YouTube Niche Video Examples”
I think it is safe to say, most people look awful in the videos they post online. Part of the reason is bad lighting (I address this problem in my newest training product – Cheap and Easy Video Lighting) and the other reason is they have no idea how to ‘play to camera.’ In this post, I’m going to give you a few tips for looking comfortable and trustworthy on video. Continue reading “Looking Your Best In Web Videos”