The American Pickers and Info Products

What can Mike Wolfe, Frank Fritz, and Danielle Colby Cushman teach you about the value of information products?

Are you a fan of the History Channel show “American Pickers?” Personally, I love it. Continue reading “The American Pickers and Info Products”

What Is Information Marketing?

At the heart of the question, what is information marketing, is the need to understand what information products are.

The simplest definition of an information product is anything where the information contained within the product is the primary value. Continue reading “What Is Information Marketing?”

The Autopilot Business Lie


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Think back to the last time you read the sales page for a product that promised you an ‘autopilot business’. I’m willing to bet they made it sound an awful lot like you would not have to do any work and money would just fall out of the sky – if only you knew the secret they were trying to sell you. Continue reading “The Autopilot Business Lie”